Upcycling

It is a practice that aims to use materials left over from old collections, expanding their life cycle. The technique ensures that these items, such as fabrics, pigments and ribbons, will be repurposed in creative and innovative ways rather than simply being sent for correct disposal.

Rider's RNEXT R4 model, for example, produced in partnership with Instituto ITI, contains 10% fabric recovered through upcycling

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