More sustainable raw material

Grendene's future is with as many biomaterials and reused and recycled content as possible

360° Sustainability

The first physical store of the Rider brand has several aspects of sustainability: energy efficiency, educational reverse logistics collector, wall coverings made with recycled waste and bench cushions filled with fabrics from old collections.

 

The project also has an upcycling workshop for customers.

 

Upcycling is a technique for creative recreation in fashion, which allows materials (fabrics, ribbons and accessories) from old collections to be transformed into customizations for products.

Responsible Packaging

Our concern for the environmental impact of our products extends even to our packaging. Therefore, paper packaging is certified by FSC®, which demonstrates our commitment to forests and responsible management. To disseminate this commitment to the consumer, we have the FSC® brand license.

The brands Cartago, Grendha and Zaxy use 100% recycled content in their packaging.

Honeycomb Box
In 2010, we created the Honeycomb Box project, aimed at increasing the use of collective, rather than individual, boxes in the transportation of footwear.
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  • Packaging optimization
  • Easier to replenish
  • More convenience for displaying shoes
  • Highest amount of shoes/load
  • Lighter materials
  • Less waste produced

Less environmental impact

E-commerce packaging
with recycled material
The packaging used in e-commerce is 100% recyclable, using 80% recycled plastics.
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